Architect Rem Koolhaas Explains Why the Countryside Is the Next Frontier

The Guggenheim in New York opened an exploration of the countryside by Rem Koolhaas and AMO. Photo: David Heald In 2007, when the United Nations announced that by 2050, 70% of the earth’s human population would be living in cities, the world jumped to plan for an increasingly urban future. Soon after, however, OMA principal Rem Koolhaas began to search for a different path. At New York’s Guggenheim Museum, the architect—with AMO and a host of international collaborators—has staged a new show to explore living, producing, and designing in the countryside: what it defines as the 98% of the […]

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