INDUSTRY

Why Apple Should Design Its Own Baseband Chips

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Apple CEO Tim Cook speaks about the Mac Pro at the Apple Worldwide Developers Conference in San Jose, Calif., Monday, June 3, 2019. (AP Photo/Jeff Chiu) There have been reports that Apple (NASDAQ:AAPL) could acquire key parts of Intel’s German smartphone modem operations, as it looks to build its own 5G chips for the iPhone. Below, Trefis estimates the potential financial upside for Apple from designing its own modems and what it could mean for the broader iPhone business. View our interactive dashboard analysis on How Could Apple’s Margins Benefit If It Designed Its Own Baseband Chips? The Move […]

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